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  /  Post Graduation Course   /  Diploma in Sports Management
Diploma in Sports Management

Diploma in Sports Management

Indians have come a long way from viewing sports as mere pastimes. In recent years, we have witnessed how sports have started receiving increasing importance as career choices. Increasing number of people have chosen to establish a career in their preferred sports field. This has given way to the rise of yet another job field – Sports Management. Colleges and institutes now provide Sports Management programmes to identify careers in the sports industry. Here is everything you need to know about pursuing a diploma in Sports Management.

Diploma in Sports Management:

Diploma in Sports Management

What Diploma in Sports Management?

As the degree title suggests, Post Graduate Diploma in Sports Management is a postgraduate course. Upon the completion of the course, a Diploma Certificate is awarded to the student. PG Diploma in Sports Management focuses on management in the field of sports. The course generally explores the business style and development of the sports industry.

In essence, sports management is about planning, organizing and managing sports-related activities. Sports Management covers diverse activities in the sports field:

  • Marketing
  • Management (Event, HR, Finance)
  • Sponsorship
  • Promotion
  • Broadcasting

Eligibility Criteria:

Before applying or enrolling for a PG diploma in Sports Management, it is essential that the applicants complete any Bachelor’s course from a recognized university or institute.

Admission Process:

Reputed institutes base admission process on merit. Seats are allotted to deserving candidates on the basis of tests and marks scored in those tests.

Colleges and Curriculum:

Private as well as government management institutes across India are offering this course. The curriculum is crafted in a scientific and practical manner combining sports science and management. The curriculum is all-inclusive:

  • Sports Science;
  • The principle of Sports Management;
  • Leadership & Personnel Management;
  • Finance, Event & Marketing Management;
  • Sports Recruitment;
  • Communication Skills;
  • Sponsorship and Sales;
  • Allied Subjects.


Today, courses are not merely theoretical. Practical exposure is integrated with the education program to prepare students in business activities such as planning, directing, organizing, budgeting and evaluating. During the course of their education itself, students can gain professional expertise.

Pursuing a professional degree in sports management builds the necessary skills required to manage a sports time. In the course, future professionals achieve the skillfulness needed to promote as well as motivate teams. Through a detailed analysis of demand and supply, sports managers can define management objectives thereby leading to more informed decisions.

Career Prospects:

Graduates can find job opportunities on a collegiate as well as professional levels. Graduates can apply at Amateur Sports Organization, corporate sports firms and non-profit organizations. The following also provide job opportunities for Sports Managers:

  • Sports Franchises
  • Sports Leagues
  • Sports Teams
  • Sports Merchandise Manufacturers
  • Sports Broadcasters
  • Event Management Firms

Diploma in Sports Management in Mumbai:

GNIMS is one of the premier institutes offering Diploma in Sports Management in Mumbai. In the one-year diploma course, students are exposed to experiential learning. Guest speakers provide an expansive knowledge of sports management beginning with the basic principles. Deviating from the normal formats of lecture, the course has been altered to include 3 days of classroom learning and 3 days of field visits. The other highlights of the course include the creation of a mock sports organization to demonstrate all facets of sports management.

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